Almost six months ago we moved across the country from Florida back to our hometown of San Francisco, CA. We had signed a one-year lease on a flat in the city, knowing that whether we stayed in that specific home or decided to move on to some other flat in another SF neighborhood, we were definitely going to spend the next several years in this amazing city we called home. We moved our furniture in, hung pictures on the walls, and set up house…
MOREFor those of you who don’t already know, I have been writing articles on a weekly basis for FreelanceFolder.com for over a year now. It has been a great outlet for me, as well as wonderful exposure for my business and this blog, since often readers will take a moment to visit an author’s website if they find said author interesting or intriguing. Although this commitment, along with guest posts on other blogs, has affected how often I am able to write for my own…
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I realize it may not be the best business move to talk about a negative client experience, but I have always tried to share all I can about my journey through growth as a freelance designer as part of my own process as well as the hope that others can learn and grow alongside me. This week I ended a project with the first unhappy client I have had in over 15 years in this business, and as it turned somewhat ugly I decided…
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Imagine if you would for a moment a world where there was no focus on marketing and promotion. No television or radio commercials. No websites cluttered with more ads than content. No magazines with countless pages of slick photographs of impossibly beautiful people or food that never looks as delicious in person, with an occasional article actually inserted now and then. No free e-books, trial periods or other promises once you turn over your invaluable email address. No landing pages utilizing tried and proven…
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In the past year and a half since I started using social media in an effort to grow my freelance web and graphic design business, I have seen what I consider to be a phenomenal return on the amount of time I have invested. In contrast, a recent campaign I pushed through my social media accounts – trying to garner my friends’ and followers’ votes for a contest my wife and I entered – has revealed the limitations of my actual influence, or lack…
MOREthe tracks I'm jamming to while I work...
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